Dynamic and creative professional with 15+ years of experience in commercial graphic and web design. Proven history of strengthening organization through branding and graphic (print and digital) content and materials in collaboration with business and marketing teams. Demonstrated talent for aligning commercial aesthetic with organizational mission and target segment expectations.
Dynamic and creative professional with 15+ years of experience in commercial graphic and web design. Proven history of strengthening organization through branding and graphic (print and digital) content and materials in collaboration with business and marketing teams. Demonstrated talent for aligning commercial aesthetic with organizational mission and target segment expectations.
Platforms: Mac OS & Windows
Tools: Adobe Creative Suite, InDesign, Photoshop, Illustrator, Adobe Dimensions, Affinity Designer, Affinity Photo, Sales Force, Pardot, HTML, CSS, Bootstrap, Coda 2, Visual Studio, MODX CMS, Wordpress, Webflow, Shopify, Lightroom, Final Cut Pro, Adobe Premier Pro, After Affects, Motion, & Davinci Resolve.
Hardware: Nikon camera equipment, Panasonic GH5 equipment, & various flash photography lighting systems.
Designed all print and digital branding, including but not limited to website design/landing pages using the content management backend, along with coding the front end with HTML and CSS. Also familiar with some light java script/ jquery scripting. Created and maintained e-commerce websites with the Shopify platform. Produced technical illustrations, manuals, setup guides, brochures, and catalogs. Expert working knowledge of Adobe Photoshop, Illustrator, PowerPoint and other design software, along with having 3D rendering knowledge. Additionally, responsible for all product/studio photography, videography, and video editing, product demos, promotions, and related assignments. Also created yearly trade show booth artwork. Effectively involved across all aspects of day-to-day operations and project lifecycles. Additionally, oversaw database administration processes, content management, and served as front and backend subject expert and liaison. Managed all dealer requests and projects including custom product shots, video, magazine and website ad design. Comfortable working independently, as well as in a team setting. Also very accustomed to working in a high production environment.
Key Achievements: Saved organization significant time and costs by mastering a wide variety of technical and practical design software, hardware, and creative skills (commercial photographers and videographers) in order to minimize outsourcing and enabling faster project turnaround time. Boosted successful dealer outreach and communication efforts utilizing Salesforce/Pardot for email marketing and promotional materials.
Bachelor of Arts – Graphic Design - California State University, Dominguez Hills, Carson,California
